Welcome to event from Paypal wizard.
Participants introduced themselves.
Now, presentation on 'how to give to charity'
e.g direct indirect now use digital world to reduce friction.
Types of charity, oxfam, now lots of different types. Gives wider appeal to audience. Tap into online GOODNESS? (what does that mean) A. Look cool, UI , ie stack up against commercial alternatives.
New govt. big society, need to self fund (charities). Charities now feel pain more now as reality of credit crunch arrives.
iphone app charities like e.g ihobo
red campain example, perception tech is free? But from tech point of view they are in ie6 world not bang up todate, ie listen to what charity is at.
Not aware of the data the charity creates and how they can use or share.
How, can the charity be FOUND? google ranking, communicate what they do twitter, location based
Urgent charity needs, how to keep stories in the media after the initial top story status
giftaid use api to make this easy, automate the paperwork
relationship between giver and direct impact on cause, not just handed over into admin box. Feedback, update on impact/change. Like tangible benefit to giving, what does it buy box of medicine, one item or change of stuff?
Make everyone 'feel good' of why to give to charity, change the world.
ebay, paypal api plug in for charities
donations as a services
api to get into payment api s a e.g. paypal ebay and others (probably) Self service within a widget? (my understanding)
JUSTGIVING - expanding the market for
get rid of the friction via tech.
what they do:
e.g. fund raising page, e.g. kid bike round the park, got into media raise 200k
take away the giftaid hassle, provider takes 5% of giftaid part.
now expand from their website to any distribution social network to mobiles etc.
start. rss widgets then on to API
tech run throught .net api url or api xml rest method and sdk for .net developers
do-it charity hack
volunteering now opening up through api xml rest search to application form etc.
now able to syndicate donations and like direct debt payments (puts limits on the value ie group donating)
now in app mobile (apple donate does not allow like ) but way round it option 2 paypal
MEC hosted as a service
APP's are check but takes days rather than weeks.